HORECA OMAN
Description
HORECA OMAN
HORECA Oman is set to be a landmark event in the Middle East, particularly within the Sultanate of Oman. As one of the largest hospitality and foodservice exhibitions in the region, HORECA has made a significant impact in various countries, and its extension into Oman is a strategic move that highlights the country’s growing importance in the global food and beverage industry.
The event is organized by Hospitality Services, a Beirut-based event organizer renowned for curating large-scale events across the Middle East, in collaboration with Al Nimr Expo, a leading Omani exhibition and conference organizer. Together, these organizations aim to bring an unparalleled experience to Oman’s hospitality and foodservice sectors. The exhibition will be held at the Oman Convention and Exhibition Centre (OCEC), a state-of-the-art facility located just four kilometers from Muscat International Airport, making it easily accessible for both local and international participants.
HORECA Oman is much more than just an exhibition. It is designed to be a comprehensive platform that combines education, entertainment, and business opportunities. The event will feature an extensive range of products, services, equipment, and technologies related to the hospitality and foodservice industries. Attendees will have the opportunity to explore the latest innovations in bakery and pastry equipment, dairy products, seafood, beverages, frozen goods, and more. This wide array of offerings will cater to the diverse needs of the food and beverage industry, from small-scale businesses to large enterprises.
One of the key highlights of HORECA Oman will be the series of competitions and live demonstrations that showcase the skills and creativity of young talent in the region. Culinary competitions will provide a platform for chefs to display their expertise, while barista and hospitality competitions will highlight the skills of those working in the beverage and service sectors. These events not only serve as a source of entertainment but also provide valuable learning experiences for both participants and spectators. The competitions will be judged by industry experts, ensuring that the highest standards are maintained.
In addition to the competitions, HORECA Oman will host a variety of B2B meetings, networking sessions, and panel discussions. These activities are designed to foster collaboration and knowledge-sharing among industry professionals. Top executives, decision-makers, general managers, chefs, baristas, and other hospitality and foodservice professionals will have the opportunity to engage with their peers, exchange ideas, and discuss the latest trends and challenges facing the industry. The panel discussions will feature industry leaders and specialists who will provide insights into the future of the food and beverage sector, both in Oman and globally.
The decision to bring HORECA to Oman is particularly timely given the country’s rapid growth in the foodservice industry. Over the past decade, Oman has seen significant development in its hospitality sector, driven by the government’s Vision 2040 economic plan, which identifies tourism as a key priority sector for investment. As part of this plan, the Omani government has been actively promoting the country as a tourist destination, which has, in turn, boosted demand for food and beverage services. With 80 percent of its food and beverage products being imported, Oman presents a lucrative market for international suppliers. HORECA Oman provides an ideal platform for these suppliers to connect with local businesses and explore new opportunities.
Salim Al Hashmi, CEO of Al Nimr Expo, emphasized the significance of HORECA Oman in the context of the country’s economic development. He noted that the continuous growth of Oman’s HORECA industry presents numerous opportunities for international suppliers to establish themselves in the market. Al Hashmi expressed excitement about collaborating with HORECA to help Oman open gateways to the global food and hospitality markets, reinforcing the country’s position as a key player in the industry.
Joumana Dammous-Salame, managing director of Hospitality Services, echoed these sentiments, expressing her enthusiasm about expanding HORECA’s footprint into Oman. She highlighted the event as an important turning point for the country’s foodservice scene, with the potential to significantly influence the industry’s future trajectory.
HORECA’s history spans 28 years, with successful events held in Lebanon, Saudi Arabia, Kuwait, and Jordan. The extension of this prestigious exhibition into Oman is a testament to the country’s growing importance in the region’s food and beverage industry. As Oman continues to develop its hospitality sector, HORECA Oman is poised to play a crucial role in shaping the future of the industry, providing a platform for innovation, collaboration, and growth.
Contact information:
Jenitha Martin – Exhibition Director
+968 94041616 | horeca@alnimrexpo.com
https://www.horecaoman.com/horeca-oman/home
Ticket Information
Tickets
USD 380/- per sqm
Online booking closed